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Office Location

Turnersville , NJ 08012
Phone: (856) 524-4643

About Us

At Identity Gear, we've been shaping brand identities since 1989. With a passion for creativity and a dedication to quality, we help businesses make their mark through customized merchandise and premium apparel.

Our Mission:
At Identity Gear, we're on a mission to empower brands to stand out in a sea of sameness. We believe that every brand deserves to shine, and we're here to make it happen by crafting distinctive and impactful merchandise that leaves a lasting impression.

Our Core Values:
  1. Customer Obsession: We're not just about transactions; we're about building lasting relationships. Our unwavering commitment to customer satisfaction is at the heart of everything we do.
  2. Women-Powered, Family-Fueled: We're proud to be a women-owned and family-driven company. Our roots run deep, and our values are the compass that guides us forward.
  3. Quality Without Compromise: From concept to creation, we're obsessed with quality. Every product that bears the Identity Gear stamp is a testament to our unwavering dedication to excellence.

Leadership Evolution:
Founded by the visionary Rose Rowan in 1989, Identity Gear has evolved under the dynamic leadership of Kelly D'amico. From her humble beginnings as a representative in the late 2000s, Kelly's passion and drive have propelled her to the helm of the company. Kelly’s Journey reflects our commitment to growth and excellence.

Join us on a journey where your brand's identity isn't just an afterthought – it's our sole focus. Let's make your mark together.

Office Location

Turnersville , NJ 08012
Phone: (856) 524-4643